As the Managing Attorney at the Brand Investment Law Firm, George has over a decade of experience providing legal services to athletes and entertainers with respect to their business ventures and assisting them with developing, defining, and monetizing their brands. George also has extensive experience providing counsel for the formation and operation of NIL Collectives and Sport/Management Agencies. Utilizing his experience as a former Syracuse University football player, D1 football coach at Wagner College, and entertainment executive, he brings intimate knowledge and a practical approach to his practice. George spent several years with large law firms such as Maynard Nexsen, Womble Bond Dickinson, and, most recently, Greenberg Traurig, representing start-up and emerging tech companies and has vast experience advising venture capital and private equity funds and leading related transactions. George is a Managing Partner at NIL Ventures, a venture capital fund that invests in college athletics and the NIL industry. George’s legal experience also includes serving as the Chief Legal Officer and VP of Corporate Affairs for Charleston Laboratories, Inc., an athlete-led bio-tech company. Prior to his legal career, he worked for Goldman Sachs Co.’s Senderra Funding. In addition, George is a minority owner of the NWSL’s Washington Spirit.